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Salons are always looking for ways to stand out and attract new clients. One way to do this is by offering new and trendy services. Here are some popular services that your salon can offer to your clients:
It is important to stay up-to-date on the trends and how the beauty industry is changing. You can cultivate a list of services that both promotes the classics and welcomes the viral trends. Your salon can stay relevant and earn more profit by incorporating these services into your salon’s offerings. If you aren’t already promoting these services, here is your sign to start!
1. Microblading
Microblading is a semi-permanent tattooing technique that fills in thin or sparse eyebrows. This service is becoming increasingly popular as more people seek a more natural-looking brow shape.
2. Scalp micropigmentation
This service is a form of permanent makeup for the scalp and is becoming increasingly popular for those experiencing hair loss. It gives the appearance of a shaven head or short hair and can be used to add density and dimension to thinning hair. Adding this service to your salon or barbershop can bring in more customers who typically avoid your business due to hair insecurity.
3. Keratin Treatments
Keratin treatments have been around for a while, but the technology has continued to evolve and the new treatments are less harsh and less time-consuming. They are now more suitable for people with curly and thick hair. Keratin treatments can be offered as an easy add-on to another service while the client is at the salon for their appointment.
4. Lash lifts
A lash lift is a treatment that curls and lifts the lashes, making them appear longer and more lifted. It is a low-maintenance alternative to eyelash extensions and is becoming increasingly popular. Customers are starting to pick up on lash lift services rather than doling out the funds for extensions or lash-growth formulas.
5. CBD treatments
CBD or Cannabidiol, is a non-psychoactive compound found in the cannabis plant. Salons are now offering treatments that use CBD oil to provide pain relief, reduce inflammation, and promote relaxation. CBD has started to be advertised as an add-on for hair masks and facials alike.
Honorary Mention: Virtual Makeup lessons
The rise of video conferencing and social media has led to a demand for virtual makeup lessons. This service allows clients to learn how to apply makeup from the comfort of their own homes with a professional guide, giving them the skills to maintain a polished look even when not in the salon. You can offer these consultative style appointments for weddings or other special events without having to send out an employee.
By keeping up with the latest industry developments, your salon can offer a wider range of services and provide a more satisfying experience for your clients. Within your salon software, you can easily add these services onto your menu and market these new options to your client with our automated marketing. As a salon owner being aware of the trends is essential so you can boost sales by bringing innovative beauty trends to your customers.
Sources:
https://www.elle.com/uk/beauty/a31566/microblading-eyebrows/
https://www.allure.com/story/receding-hairline-treatments
https://www.thecut.com/2021/10/everything-to-know-about-keratin-treatments.html
https://www.womenshealthmag.com/beauty/a19948019/lash-lift/
https://www.americanspa.com/cbd/look-cbd-based-spa-treatments-around-us
